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Hertford’s Bircherley Green plans amended by developers Wrenbridge as consultation enters last month

There is one month left to have your say on a proposed regeneration of Hertford’s Bircherley Green shopping centre.

The developer behind the major scheme Wrenbridge has submitted a package of amendments to the application, triggering a final consultation into the plans which will last until late June.

Following the consultation the plans will be debated on and decided by East Herts District Council’s development management committee.

If accepted, they include an 86-bed Premier Inn, a range of shops and restaurants and a multi-storey car park, alongside a revamped bus station and around 70 flats.

“The people of Hertford and their representatives have made their mark on this scheme, and now it’s time to get behind it and support our planning application which offers a positive and vibrant future for Hertford town centre.”

In accordance with local feedback, the unexpected departure of Waitrose from the centre and guidance from the Hertfordshire Design Review Panel, Wrenbridge has submitted the following amendments to the scheme:

* Improving the materials proposed – incorporating stone cladding into the design of one of the prominent riverside buildings

* Reducing the height of the car park building by 3m – which will improve the regeneration’s impact on the Hertford townscape

* Improving the pedestrian link between the bus station and new shopping street by opening up part of the route to the sky

* Revising the landscaping proposals for the new public square to make it a more attractive and workable open space for a market or local events

* A range of additional changes including – among others – developing the arrangements for cycle parking and refuse collection; and undertaking further design work on the entrance to the new apartments and the layout of the homes

Mr McHale added: “For those who want to see Bircherley Green thrive after Waitrose leaves, this scheme is a unique opportunity to make it happen and prevent the town centre from slipping backwards.

“Our plans will create retail space that modern shopping brands want to see, bringing new jobs and more visitors, as well as re-connecting the heart of the town centre to the riverfront – instead of turning its back on it.

“We hope people will register their support on the East Herts District Council website.”

The plans have gained the support of the Hertfordshire Design Review Panel, which stated that the scheme has “the potential to be a significant asset to Hertford.” The latest amends aim to respond to the Panel’s outstanding observations.

Residents can comment on the planning application via the East Herts District Council website, using the application reference 3/17/0392/FUL to search the planning application pages. Comments can also be given directly by following this link.

The planning application is likely to be considered by East Herts District Council in the coming months. The plans are available to view at www.bircherleygreenregeneration.com.


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Hertford’s Bircherley Green plans amended by developers Wrenbridge as consultation enters last month